Highland Cow Lovey
A new character for the existing and enjoyed Itzy Ritzy Lovey plush and teether toy.
View it here
Spring 2023
Timeline: 2 weeks
Itzy Ritzy Internship
Timeline: 2 weeks
Itzy Ritzy Internship
RESEARCH
Trends and observing existing products in the Lovey line
THINKING
Character ideas following the form language of the Lovey. Expressions, animal associations (sheep is generally sleepy)
ILLUSTRATIONS
Uniform base shape, adding color, and options between animals.
ILLUSTRATOR SPEC
This highland cow character was originally for a mini version of the Lovey to be attached to a pacifier. Later used for the larger Lovey design with a teether.
INSIDERS
Wyatt, the Highland Cow
